Electrical equipment pricing
Price monitoring for electrical distributors and brands.
Track how wholesalers, e-shops and marketplaces price switchgear, cable, lighting and automation — across manufacturer part numbers, pack quantities and project discounts. Built for distributors with catalogues in the tens of thousands of SKUs.
Where margin leaks in electrical wholesale
Manual price tracking is killing your margin.
- Catalogues are too big to check by hand. Tens of thousands of articles from dozens of manufacturers — nobody re-checks them weekly, so pricing decisions run on last quarter's picture.
- The same article has five names. Manufacturer code, distributor code, EAN and a free-text description — each shop writes it differently, and matching by name fails.
- Pack quantity hides the real price. A box of 100 terminals against a single unit, a 100 m drum against a metre of cable: the number on the page is not the number you compete on.
- Project pricing leaks into the open web. A discount agreed for one contractor shows up as a public price and becomes the new benchmark for everyone.
- Substitutes take the sale. A customer comparing your Schneider against an ABB equivalent — a price gap on a substitute costs the order just as surely as one on the same code.
How Helecos closes the electrical-wholesale gap
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Matching by manufacturer part number
MPN, EAN and distributor codes resolved to one product, so comparison holds even when every shop names it differently. -
Price per unit, metre and pack
Prices normalised across pack quantities and drum lengths, so a box of 100 and a single piece are finally comparable. -
Wholesalers, e-shops and marketplaces
Specialist electrical wholesalers, general marketplaces and DIY chains tracked in one dashboard, across countries. -
Your own equivalents, tracked too
Feed us the substitutes your customers actually cross-shop and they are monitored beside the identical part number.
Transparent pricing
One pricing for all verticals.
Start with 100 daily SKUs from €25/mo. Electrical distributors typically run on Standard (€179, 4,000 daily SKUs across 20 competitor sites) or Extended (€349, 10,000 daily SKUs across 30 sites). Larger catalogues are covered by custom plans.
See full pricing → →
Stop pricing a 40,000-article catalogue from memory.
3,000 checks free for 30 days. EU-based. GDPR-ready. MPN matching, per-unit normalisation and substitute tracking out of the box.